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#329: The 6 Buyer Archetypes and the Stories You Must Tell Them

Business of Story

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The Change Agents of Champion Sage and Inquisitor

The inquisitor has the largest b s meter going. And if you can overcome that, just ahead, here's what we've got going on,. and authentically deliver your goods, then oure going to win over that inquisitor - yes. The sage is a visionary. They're looking for the true potential of proposal. So they focus on the vision and their ideas people. You needt again, mention success stories, but they needn't be looking at more than us.

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