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Navigating the creator economy 2.0

Creative Control

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The Future of Social Commerce

I often get asked the question from coming from Asia to see how social commerce is going to develop here. The one thing that we saw in Asia was that 95% of creators don't make any money. So I think what we're building across Amazon and TikTok and so forth, it's really important. But our goal is really to focus now on the long tail and make sure that those billion plus people have a place to start thinking about making.

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