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8min chapter
E012: How to Win BFCM/Q4 in eCommerce | Paid Ads, Creative, Offer Structuring, Email Marketing, Collaborative Commerce & More | Nick Shackleford, Chase Dimond, Dara Denney, Daniel Okon
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Creating a Compelling Offer in Q4 eCommerce
This chapter introduces the importance of creating a compelling offer in Q4 eCommerce. It discusses the enduring appetite for sales and offers among Americans and how it shapes the current state of the economy. The chapter concludes with a question about how to structure the offer during BFCM and ensure profitability.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode