9min chapter

How I Built This with Guy Raz cover image

The Tetris Company: Henk Rogers

How I Built This with Guy Raz

CHAPTER

Negotiating the Game Boy Rights in Moscow

The speaker recounts their journey to Moscow and the challenges they faced in negotiating the Game Boy rights for Tetris. They discuss their initial difficulty gaining entry into the Soviet organization overseeing software exports and eventually meeting with Mr. Bellykoff to negotiate the deal. The chapter ends with the speaker being interrogated about their identity and intentions.

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