There are situations where it's clear that people aren't meeting their protein needs. But I'm not saying on a population level, and this is where the nuance is sort of lost is that there's rife protein deficiency. There's not. There's rife overeating of you. You mentioned hyper-palatable foods, for sure. And to bring in another perspective here, right? So as you're aging, there's loneliness, depression, issues with dentition, bad gums, bad teeth. Is it really that they're not getting enough protein or they're not get enough calories or not enjoying their food enough? To help some of these folks, it's not just that we would

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