1min chapter

Search with Candour - SEO podcast cover image

Are backlinks still worth it in 2025? - Tamara Novitovic

Search with Candour - SEO podcast

CHAPTER

Maximizing Content Opportunities through Publication Analysis

This chapter explores the strategy of conducting a content gap analysis aimed at publications to enhance digital PR efforts. It highlights the significance of understanding journalists' needs to foster relationships that increase content acceptance and establish credibility.

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