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The Craving Mind, with Judson Brewer

Deconstructing Yourself

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The Effects of FMRI on Brain Activity

The PCC is not just that it's on or off. It can be more on or more off like on a fader. So we take a baseline and then we look to see relative increases or relative decreases. Logarithmic versus linear versus others doesn't apply as much as the direction that it's going in and the trend in that run. That seems to be where people are actually learning quite a bit.

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