I think if our history has shown us anything, under served communities are communities that are going to be excited about your videos. I also think to remember that if you want to make it on u tubes, specifically, youtube is a search engine. Think about how to serve an audience that's underserved. So i do think you need to take a lot of shots and getting yourself in a space where you aren't relying on youtube or relying on social,. which was what we did.
This week on How I Built This Lab, we're throwing it back to our very first Lab episode.
In this episode, Guy sits down with Colin Rosenblum and Samir Chaudry, or better known as YouTubers Colin and Samir—a pair of creators who create content for other creators. (We know, pretty meta.) The creator economy barely existed a decade ago, but has quickly become a multi-billion dollar industry with a massive global reach. Colin and Samir discuss their 10-year business journey, and share insights on how to break into this rapidly-growing industry.
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