This week, I welcome Josh Spilker onto the show. Josh is a seasoned marketer, having been the sole or first content person at ClickUp, Friday, and several other venture-back startups.
We discuss:
- Is Josh worried about AI in SEO and content marketing? How will our world change? Is this the end of Google’s dominance?
- How has Josh streamlined his content processes with Open AI tools?
- Taking 2 websites from 0 to 100K traffic/month
- How middle-of-funnel optimization drives growth
- Is there any value to top-of-funnel content?
- Scaling the one-man band: Working with writers to achieve velocity
- How to achieve quality and quantity at scale
- 3 top tips for increasing content quality
- Does Google care about duplicate content?
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