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Semrush Conference: Digital Marketing Trends for 2025

The Digital Marketing Podcast

CHAPTER

The Challenge of Content Visibility and Authentic Engagement

This chapter delves into the obstacles of gaining visibility in a saturated digital space, focusing on ad fatigue and the need for simplified, targeted content. It emphasizes the necessity of engaging hooks and the effectiveness of adapting branded assets to cater to the discerning preferences of younger consumers.

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