The Importance of a Compelling Narrative

While Conservative leader Pierre Poilievre has been campaigning across the country, gaining momentum in the polls, Prime Minister Justin Trudeau’s message of positivity and progress is failing to connect. After eight years in power, is the long-time Liberal leader in dire need of a new story? What political narrative could captivate Canadians in 2024? And what story is Poilievre betting on? CBC’s Aaron Wherry explains. For transcripts of Front Burner, please visit: https://www.cbc.ca/radio/frontburner/transcripts Transcripts of each episode will be made available by the next workday.