What To Focus On, What To Charge, and How To Prove You're Worth It
Clients from Content
00:00
The Importance of Advanced Pricing
Josh: My actual goal is not to sell individual sessions. It's to sell the annual memberships, which are $197 a year. I purposefully am pricing the sessions low because when people buy them, they get an email that says, I hope you like it. And if you want to upgrade to a membership, I'll refund your original purchase. So what I'm actually trying to do is get, I know that the best way to sell the membership is to have them see one of the sessions.
Transcript
Play full episode
