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How to "suck less" at public speaking at conferences - Rich Mulholland

Embracing Marketing Mistakes

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Navigating Mistakes: Lessons from a Post-Lockdown Misstep

The chapter reveals a personal account of a significant error made by the speaker in their business post-lockdown, stemming from misjudging the shift to virtual presentations over traditional office setups. It explores the repercussions of deviating from their brand positioning and the struggles faced in reestablishing their business model. Emphasizing the importance of effective leadership during transitions, the discussion touches on engaging online presentations, visual aids, audience interaction, and the value of standing out in virtual delivery.

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