Capital One's Rachel Changed Her Mind - Part Two

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rachel ford is the co-founder of capital one slash diversity. She helped transform a 100 year old auto plant into a model of green manufacturing. Now she wants to help other companies recruit diverse candidates. Check out her story in part two, coming up later on this show.

Massive change isn’t something you can brute-force — you need to ignite buy-in, again and again, up and down your organization. Because even if your changes will make things more fun, more interesting, and more profitable, you’re going to face defiance and inertia until you clue everyone in. That’s what Bill Ford learned while working to remake Ford Motor Company as an environmental powerhouse — against surprising internal and even national-level resistance.

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