How to Handle an Objection Over the Phone

Look at their signature. If their phone is there, like call them right now. Chances are they're probably available if they're answering emails or they're multitasking in a garbage meeting. The other tweet that you can make to that, which I'm sure you do a lot, Armont, too, is like weaving in the customer story for that. It's like speaking to the customer in a language that they understand that doesn't involve feature function. Any of that kind of stuff is very powerful.