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2min chapter
Are You a Simplifier or a Complexifier? (The Power of a Great 2x2)
Marketing Against The Grain
The Love Language of Two by Twos
Keran: We talk about and invent two by twos, right? It's our way of showing love. When i join hubspot, the only way to get people to do things is tminto vy to hha ha,. That's taacs. I think what you learn as you scale and grow is that you have to become exceptional at describing complex things in insimplistic ways. And two by two are the best example of taking complex subjects and providein clear delineation between the options you have.
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