Why every company wants a podcast now
Decoder with Nilay Patel
The Evolution of Podcasting: Authenticity vs. Commercialization
This chapter examines the distinctive features of podcasting, particularly long-form interviews, and their role in fostering audience connection. It contrasts podcasts with traditional media, discussing how informal yet impactful conversations can reshape public perception, especially for political figures. The discourse further explores the challenges of maintaining authenticity in a rapidly commercializing landscape, questioning the future of genuine dialogue within evolving media formats.
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