
S2 E68 - POV Before Product: Designing a New Category | with Jenn Davis
Stacking Growth | The B2B Marketing Podcast
00:00
Earned Media - Is That a Good Definition?
The audiences have kind of moved to other platforms. We do paid digital stuff, but that doesn't really generate a lot of real interest for us. Maybe it never will. Maybe we need to spend more. But really for us, it's been these other things. Getting in front of people in person has an impact as well,. harder to measure, but I think really important.
Play episode from 21:08
Transcript


