5min chapter

Serious Sellers Podcast: Learn How To Sell On Amazon FBA & Walmart cover image

Helium 10 Buzz 2/20/25: Amazon Eliminates Inspire | New TikTok Shop Changes | What's Happening with Shein/Temu?

Serious Sellers Podcast: Learn How To Sell On Amazon FBA & Walmart

CHAPTER

Amazon's Retreat and TikTok's Rise

This chapter analyzes Amazon's withdrawal from its Inspire program due to insufficient creator incentives, while urging sellers to focus on influencer marketing through platforms like TikTok and Instagram. It also highlights TikTok Shop's expansion into new European markets, emphasizing its potential competitive edge over rivals like Shein and Timu amidst concerns about operational stability in the US.

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