15min chapter

Lenny's Podcast: Product | Growth | Career cover image

Kunal Shah on winning in India, second-order thinking, the philosophy of startups, and more

Lenny's Podcast: Product | Growth | Career

CHAPTER

Navigating User Acquisition and Revenue Generation in the Indian Market

The chapter explores the complexities of user acquisition and revenue generation in India, focusing on challenges such as lower average incomes impacting monetization strategies. It highlights the unique approach Indian users have towards time, efficiency, and spending habits, comparing it to Western markets. The discussion also touches on the significance of brand reputation, challenges faced by global companies like Netflix and Spotify, as well as the evolving landscape of tech opportunities and AI in India.

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