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2023 vs 2022 Marketing Playbook Comparison + Facebook Ad Tips + Skills Needed to Win in 2023 w/Ben Zettler

Conversion Tracking Playbook

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The Future of AI in Ecom

A big brand built their own AI bot, whatever you want to call it. They trained this bot on just their data and hooked it up to all of their current support tickets. And they had the option to basically just auto send the response or just tee it up for someone in support to basically do an 80%, 90% QA and modify it. We actually do have a client that is in the middle of something exactly like that.

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