2min chapter

Ditching Hourly cover image

Ditching Hourly Fireside Chat with Ed Gandia and Jonathan Stark

Ditching Hourly

CHAPTER

Is There a Future for Content Marketing?

The people I work with, they tend to be a mix of copywriters. They're writing content that's supporting a sale with a long sale cycle. The idea that there would be a mass market access to a mass market over a gatekeeper less channel was like blogs and email pretty much. Before that, it was and like direct mail postcards, letters.

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