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4min chapter
Marathon Begat Snickers
Today In History with The Retrospectors
The Evolution of Snickers and Marathon: A Chocolate Branding Journey
This chapter delves into the global branding of iconic chocolate bars like Snickers and Marathon, exploring their historical origins and marketing strategies. It highlights the life of Frank Mars, the unique naming choices, and the impact of branding on consumer perception.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode