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AI for Personalizing Sports Event Experiences for Broadcast and Digital - with Scott Gutterman of the PGA Tour

The AI in Business Podcast

CHAPTER

Personalizing Sports Content for Diverse Audiences

This chapter highlights the significance of personalization and customization in sports content consumption, focusing on the PGA Tour. It explores how understanding fan preferences and utilizing data can enhance engagement across multiple platforms while addressing the challenges of creating tailored content.

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