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5min chapter
Unboxing Amazon Ads’ Ad Tech - E314
The Big Story
Amazon Advertising Evolution
This chapter explores the rising presence of Amazon advertising professionals at a recent conference, focusing on the interaction between niche seller brands and mainstream advertisers. It highlights the shift in Amazon's ad strategy towards programmatic advertising and the influx of industry experts, revealing the complexities of its evolving marketing landscape.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode