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74. How To Use Metrics

The Sam Ovens Podcast

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Don't Do My Free Payment Plans

Don't do my free payment plans. Like, you should try to do as little of them as possible. I'll take simplicity over points any day. That's why we hook up Facebook and AdWords directly to our bank account. We don't do that one through a card because that card, if it declines, which it always does because of the fraud protection thing, right? Not because it doesn't have money. In America, they lock cards all the time. So we just removed that and just linked it straight up to the account. It never, ever, ever declines. Unless you don't have any money.

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