Aliza Licht on How to Leave Your Mark & Be On Brand
Abundant Ever After with Cathy Heller
00:00
Building Authentic Brands
This chapter explores the significance of clear branding and maintaining boundaries for personal and professional success. It emphasizes the need for consistency, authenticity, and having a strong point of view, especially on platforms like Instagram. The speaker shares their personal journey of integrating their Jewish identity and activism into their brand while highlighting the challenges of facing criticism and backlash.
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