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10min chapter
Why Has Advertising Become Political? - Rory Sutherland
TRIGGERnometry
Revitalizing Brands in a Changing Market
This chapter explores the evolving advertising strategies of major brands like Bud Light, focusing on the importance of inclusivity and modern humor to attract younger audiences. It also examines cultural differences in social norms between the U.S. and U.K., highlighting how these affect brand perception and advertising effectiveness.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode