Optimism for the Future of Data in Africa

When Mariam Braimah led product design at Netflix she struggled to find participants in Africa to test new products. So she started Kimoyo Insights, a research analytics platform that helps companies like Microsoft & Flutterwave gather feedback from African consumers. But Kimoyo doesn’t quite fit the venture mold. Can Mariam convince investors to make a bet on user research in the data desert of Africa?

Today’s investors are Erica Wenger, Jillian Manus, Martin Tobias and Charles Hudson.

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