Standard Deviations with Dr. Daniel Crosby cover image

Richard Shotton - The Psychology Behind the Illusion of Choice: Why We Think We Have Control

Standard Deviations with Dr. Daniel Crosby

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The Power of Habits in Behavior Change

Exploring the impact of habits on behavior, this chapter discusses the role of commitments and consistency in habit formation. Examples like the Palau Pledge highlight how associating desired behaviors with specific cues can lead to successful behavior change. The importance of reducing barriers and adding friction to promote mindful choices is emphasized for effective behavioral transformation.

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