Invest Like the Best with Patrick O'Shaughnessy cover image

Jason Karp and Rohan Oza – The Power of Brand - [Invest Like the Best, EP.199]

Invest Like the Best with Patrick O'Shaughnessy

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Building High-Value Brands in Food and Beverage

This chapter explores how to develop businesses in the food and beverage industry that attract high revenue multiples, emphasizing factors such as brand loyalty, strategic acquisitions, and distribution potential. By analyzing successful brands like Casamigos and Ben & Jerry's, the discussion illustrates the importance of balancing authentic connections with strong marketing strategies. The chapter also highlights the significance of innovation and authentic brand equity in scaling successful consumer brands while maintaining their core values.

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