The Official SaaStr Podcast: SaaS | Founders | Investors cover image

SaaStr 479: Enterprise, SMB and Everything In Between: How to Build a Business that Scales With Your Customers with Zendesk's CTO

The Official SaaStr Podcast: SaaS | Founders | Investors

00:00

The Ultimate Best Practices for Communicating Bundling and Unbundling

"Communicate, own it and have apathy for the customer experience," he says. "Word of mouth and price are the two things you've got ... along with a great experience, no goes a long way." 'You're building a brand on youre building culture,' CEO adds.

Transcript
Play full episode

The AI-powered Podcast Player

Save insights by tapping your headphones, chat with episodes, discover the best highlights - and more!
App store bannerPlay store banner
Get the app