S2 E10 | The Rest of the Milkshake Story
The Circuit Breaker
The Moral of the Story Is You Can Find Demand
A lot of times what companies do is they throw these ideas away and nobody wants to touch them again because we tried it and it didn't work. I can look at the decision that fast food company made and it was a rational sound business decision. But if you're doing these things and you can see it or we can help you frame the idea better, maybe it would have been only 10 years till they got there or five years until they got there. It's actually think of pickleball as the people who aren't exercising now can go exercise without actually getting hurt, if you will.
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