EP11 (GUEST) – Jenna Menking & Erin Kemp, the founders of Crosswalk, explain why Ariana Grande is both a musical and marketing genius, the problems with traditional market research, and how...
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Crosswalk: A Zero Party Data Platform
Crosswalk is a zero party data platform. What we're about is about aggregating consumer behavior together to make more intelligent learning. It's really giving our clients the ability to make smarter business decisions by having an unbiased view of human behavior from a sociological standpoint.
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