
Office Hours: Doing Business With Russia, Competing with Industry Giants, and Choosing the Right Hire
The Prof G Pod with Scott Galloway
00:00
Building Advocacy and Focus in Business
This chapter discusses the significance of cultivating passionate advocates for business offerings and the benefits of a focused product strategy. It addresses the dilemma of hiring in small businesses, emphasizing the choice of business development roles and the crucial role of product quality in customer engagement.
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