Innovating Massage: The Squeeze Journey

Drybar co-founder Alli Webb turned her side hustle as a hair stylist into a business concept now thriving nationwide. She talks with host Jeff Berman about scaling Drybar, launching and then selling a hair care product line, and how she thinks about franchising. Alli also reflects on getting personal in her memoir The Messy Truth, and why she’s doing things differently in her new endeavor, a massage concept called Squeeze.

Read a transcript of this episode: https://mastersofscale.com

Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribe

Check out The Messy Truth here: https://www.alliwebb.com/the-messy-truth-shop/p/country-feast-set-3nybt-6xden-cehse

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.