The Ticket: Discover the Future of Customer Service, Support, and Experience, with Intercom cover image

Growth marketing expert Ramli John on why you’re getting user onboarding wrong

The Ticket: Discover the Future of Customer Service, Support, and Experience, with Intercom

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Understanding the User Onboarding Process and the BJ Fogg Behavior Model

This chapter focuses on the user onboarding process and strategies to prevent user drop-off. They discuss the BJ Fogg behavior model, making onboarding easier, increasing motivation, and finding the right balance with prompts.

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