Measured Opinions #5: What is a UTM and why is it so important?
The Measure Pod
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How Long Is the Campaign Time Out?
Campaign time out is a configurable window that you can change with the property settings. Removing the direct channel from the reports is replacing it with that previous campaign. We don't want gurgle to be snea and down weight this amazing, hard work that a lot of marketers are doing. So u t ms are really important to not get sucked into this whirlwind of campaign time outs and direct being down weighted or given arbitrarily to other channels.
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