How to Make People Like You

William Winter once remarked that self-expression is the dominant necessity of human nature. Why can't we adapt this same psychology to business dealings? When we have a brilliant idea, instead of making others think it is ours, why not let them cook and stir the idea themselves? They will then regard it as their own. Remember, first to rouse in the other person and eager want. He who can do this has the whole world with him. He who cannot walks a lonely way.