25min chapter

App Marketing by App Masters cover image

Scaling a $1M Membership Business into an App-Based Model

App Marketing by App Masters

CHAPTER

From Blogging to App: A Community-Driven Journey

This chapter chronicles the speaker's evolution from blogging to launching a membership site and eventually transitioning to an app-based model. It emphasizes the importance of audience feedback in shaping offerings, simplifying decisions, and fostering community engagement. Through the journey, the speaker highlights the significance of vulnerability and a beginner's mindset in maintaining relatability and adaptability in business.

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