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Are You Seeing a Linkage Now Between Analytics and Real Estate?
The US has some challenges on the data front, often around security. When you actually make that aware to people, then they might change their behaviors and consciously build those networks. I think any organization that wants to do something like that is pretty case of start small and be transparent right from the start. It can be frustrating, I guess, sometimes the time because it slows up the process at the start. But as you said, you can get some really, really rich insights out of some of these technologies.