How to Accelerate Strategy Execution

The business was founded in 2012. The idea come, actually I will think about it several years. So the only thing which existed when we started this company and that is very much the same today is that people are using nothing,. They're working analog or power points or Excel. For example, they're not using one of your application from the CEO or the way down to all employees. And they're not able to measure the acceleration from each employee and the manager up to connect that up to improve revenue and profit. It's about 2% or 3% of all CEOs that are using an execution application when the strategy execution is business critical. Okay. Where did the idea come from?