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Rapid Response: Your company is a citizen – it can act like one, w/Baratunde Thurston

Masters of Scale

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Corporate Influence on Social Change and Employee Well-being

This chapter explores how corporate influence, demonstrated through a controversial football team name and Facebook's reaction to advertisers, often surpasses grassroots movements in driving social change. It also features the Lobatical employee benefit program, showcasing the link between employee satisfaction and customer experience.

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