#61 Unlocking Growth with Positioning at Tech Startups With April Dunford Author of Obviously Awesome
Prime Venture Partners Podcast
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Demand Gen Deman Gen Automation
Mark organ tells a story about how he was researching marketing teams and how they worked. He identified this emerging new kind of marketer that were called the mangen specialists. And so he looked at that and said, i could build soffor to automate that. The danger of category creation is when it gets flooded with copycat creators who don't understand their problem.
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