Exploring the journey of acquiring and revamping a high-traffic website with a premium domain name, leading to challenges, mistakes, significant financing, and eventual closure during a tough economic period.
Mike Salguero is the founder and CEO of ButcherBox, a revolutionary direct-to-consumer meat business that transformed eCommerce when it launched in 2015. Salguero founded the company as a side project, but quickly scaled it into a thriving business with over half-a-billion dollars in annual revenue.
In this classic episode, Mike joined host Robert Glazer on the Elevate Podcast to talk about his entrepreneurial journey, how he started and scaled ButcherBox into a direct-to-consumer juggernaut, and much more.
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