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20min chapter
The New GTM Playbook (With Sid Kumar)
The Revenue Formula
Revamping Revenue Operations
This chapter investigates the evolving nature of revenue operations and the critical need for a unified approach to go-to-market strategies. It highlights the importance of understanding the customer journey and fostering alignment across various business functions to enhance customer loyalty and value. Emphasizing simplicity in process design, the discussion also addresses the strategies for identifying inefficiencies and ensuring effective resource allocation for sustainable growth.
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Discover
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Listen to the best highlights from the podcasts you love and dive into the full episode