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Gregg, i am going to come to you first. Tell us what is your pivot point? You will have 30 seconds for your answer. Ais really kind of lean in. How do we augment the existing product line? How do we leverage r ip and get the most bang for our buck while having a long tail? This could be through, we must protestin through some market research, but really kind of no unlocking the value of thea. And then as you are beginning to sketch your pivot, you begin to sketch things that you can then go measure very quickly and know whether or not that pivot is the right thing to be doing.
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