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[Live Training] The State of Cold Calling: Old school tactics that won't work in 2024

Outbound Squad

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The Importance of Being Relaxed and Specific in Cold Calls

This chapter discusses the importance of being relaxed during a cold call and making the prospect feel heard and understood. Speakers emphasize being specific to prospect details and share techniques to relax before a call. Strategies for capturing attention and pivoting based on responses are also discussed.

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