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$200M Founder Reveals Why Ai Can’t Replace Top 10% Of Marketers (#135)
Marketing Against The Grain
AI and the Future of Marketing
I think AI hallucinates a lot. That's one of the largest problems with it. And so you actually do need to have a human looking at that and being an editor for that, making it better because it hallucinates too much. It's just a tool that is going to make better marketers even better and worse marketers marginally better. Yeah. For most companies, that's okay. A lazy marketer that like just churns and burns through email lists and all this other stuff. Like get enough of a pop. But I think the rest of us, like we're really trying to like be great at this. We've been doing the same things again for like five years. Everyone
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