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Episode #5 - Aaron Cordovez 12M units sold, $120MM+ on Amazon. How regular people are taking marketshare from established brands on Amazon 1P

Online Selling Partner Podcast

CHAPTER

Differences Between Amazon's Vendor Central and Seller Central

This chapter discusses the disparities between Amazon's Vendor Central and Seller Central, highlighting the increasing tools available for sellers and the challenges faced by brand managers in Vendor Central. It emphasizes the importance of market share and finding white space in the category, as well as the potential lack of support for brands outside the top 1% or 2% on Vendor Central.

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